EIP's activities encompasses intellectual property (IP) law services including patent drafting and filing, as well as prosecuting patent, trademark and design applications – hence the need for robust IT Service Management (ITSM) and IT Asset Management (ITAM) solutions.
As a Microsoft-centric organization operating globally, EIP harnesses the Microsoft ecosystem to achieve top-tier productivity. Nonetheless, their existing legacy systems for IT service and asset management were inadequate for the firm's evolving requirements.
Challenges Facing EIP’s ITSM Processes
Mark Challis, IT Operations and Security Manager at EIP, noted that their previous ITSM vendor underperformed due to inadequate automation causing value leakage, along with limited visibility into IT operations and the value they provided to the business.
Additionally, EIP encountered several other vendor-related challenges:
- Limited Microsoft integration – The former system lacked comprehensive integration with Microsoft 365 and MS Teams, which are central to EIP's digital strategy
- Automation shortfalls – Manual processes were widespread, leading to inefficiencies and resource strain.
- Time tracking difficulties – The previous system utilized an outdated time-recording approach, complicating the logging and recording of support time.
- Implementation Gaps – The legacy tool was unstructured, resulting in ad hoc configurations and missed opportunities for strategic optimization.
These issues highlighted the necessity for a solution that could serve as a unified point of contact for both IT and non-IT support while integrating seamlessly within the Microsoft environment.

Solution: Why EIP Chose ALVAO
EIP decided to adopt ALVAO’s ITSM and ITAM solutions due to various factors that made ALVAO the optimal choice for EIP – notably high-quality native Microsoft integration, user-friendliness, AI capabilities, and future-readiness.
Challis remarks, "Because the look and feel of ALVAO is very Microsoft-themed, there was a lot of familiarity for our users, making it easier for them to get on board with minimal training."
ALVAO’s ITSM and ITAM solutions are adaptable to support cross-departmental functionalities - HR, Finance, Office Services, and other departments are now using ALVAO without incurring additional costs, while offering a high degree of customization to meet EIP's unique workflows, requirements, and compliance guidelines.
Another aspect that made ALVAO a great fit for EIP was the ability to automate IT tasks and manage tickets directly within MS Teams, significantly enhancing operational efficiencies.
"We wanted to make the process of logging support tickets as easy as possible, eliminating the need for users sending emails or physical walk-ups to the IT department. Now that users are able to log tickets directly from within Teams, we’ve seen a large increase in support tickets being logged directly within the helpdesk."