Let’s use the onboarding process to illustrate how ESM can be applied. When hiring a new employee, you typically need to coordinate with HR, IT, your manager, and others to arrange a laptop, building access, and more. ESM ensures that each task is handled by the appropriate team on time.
By automating the process, you can focus on your work instead of managing contacts and tasks. This improves customer satisfaction, reduces frustration and stress, and cuts down the cost and time involved in onboarding.